Logo design and website design for startups
Logo design and website design for startups
Services & Deliverables:
- Brand Strategy & Discovery
- Target Audience & Competitive Research
- Logo Design
- Marketing Collateral: Business cards, stationery and digital graphics
- WordPress Web Design
About The Client
Vurbane is a dynamic software consultancy company specializing in providing long-lasting business solutions. They enable companies to face complex challenges and unleash their full potential through innovative and future-proof solutions. Designed to help small-midsize companies thrive in today’s digital economy, Vurbane offers the perfect balance: small enough for personalized attention, yet large enough to deliver comprehensive, scalable solutions.
Challenge
Vurbane needed a comprehensive rebranding that would clearly communicate its expertise, professionalism, and commitment to delivering high-quality, sustainable results. The challenge was to create a brand that would resonate with its target audience (businesses looking for reliable, long-term solutions) while also positioning Vurbane as a trusted partner in business growth across multiple media, both on the website and in actual life.
Solution
We designed a complete and cohesive brand identity for Vurbane, ensuring every element reflected their core values of innovation, collaboration, and problem-solving.
Key Elements Included:
- Visual Identity: Vurbane’s visual identity was designed to communicate its expertise, professionalism, and commitment to delivering high-quality, sustainable results. Every piece, from the logo to the brand book, was designed to reflect Vurbane as a cohesive brand.
- Mission & Vision: Vurbane is driven by a single mission: to solve their customers’ problems at the root. Their dedicated team of Acumatica and NetSuite experts are seen as partners in the growth of their customers’ businesses, delivering long-lasting, scalable solutions for the future of their businesses.
- Web Design: Vurbane’s website was designed with user efficiency in mind. We highlighted the brand’s problem-solving approach through clear copy and impactful visuals with clear calls to action, which ultimately helps enhance the real-world impact of Vurbane’s solutions.
Brand Attributes and Messages
By developing a brand identity that clearly communicates its mission and values of innovation, trust, and well-structured quality support, Vurbane is now better equipped to attract and connect with businesses looking for reliable and future-proof solutions. The new brand positions them as a trusted and visionary partner.
Brand Message: With its new brand, Vurbane aligns itself with its scalable and focused solutions, allowing it to position itself consistently in front of its target audience.
Graphic Design Services and Promotional Products
To support and promote the brand, we created a range of collateral material, including branded objects and stationery, which reflect the brand’s purpose of problem-solving, modernity, and innovation.
